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INSIDEOUT
 

Enabling users to better plan for their travel itineraries 

Project

Self-initiated

Project Deliverable

Travel Mobile application interaction design

Timeline

Fall 2022

Tools Used

Adobe illustrator,

Adobe Photoshop,

Figma

A travel application that empowers users to effortlessly, efficiently, and conveniently plan their trips worldwide. This application not only offers valuable destination information and suggested itineraries but also aids users in managing their time, budget, and expenses throughout their journey.

Problem

People fail to make travel plans because...

  1. It takes too much time to find information to plan a trip.

  2. It is difficult to determine travel times and distances between points to adjust schedules.

  3. Budgeting and managing travel costs can take a lot of work to calculate, especially when travelling in a group.

The User

I defined the target market as Gen MZ,

users between the ages of 18 and 40.

  • These people are afraid of waiting; they hate wasting time.

  • They love technology, the internet and travel experiences and want to discover, conquer, and share.

  • Most importantly, their community cohesion is high.

User Goal

The user goal of this app is the “efficient use of time and budget.”

The user wants to use their time and budget efficiently throughout the journey from scheduling to the end.

The Solution

  1. Build an online ecosystem of tourism on the application itself, which provides useful information for users in planning travel (location, movement)

  2. Propose a suggested schedule based on the information and interests that users have provided or based on the highlights of the same direction.

  3. Build a budget management function, and cost to have clarity and ensure one’s budget is within one’s budget.

Competitor Analysis

Below are competitor research notes

By comparing three existing travel planning apps,

I was able to idealize my own app, such as what benefits each app has, which functions people like, and what to improve. These helped me to build a better app based on my knowledge.

LOGO

logo.png
  • ​​I want users to have a good understanding of not just the small detail of their travel plans but also the general overview and grand skim. It is also part of the appeal of my website, understanding their travel plans in very great detail.

  • Easy navigation and functionality so that users can effortlessly plan their trip from a more extensive scale to a small scale.

Persona Research

Screenshot 2023-10-18 at 5.05_edited.jpg
Screenshot 2023-10-18 at 5.05_edited.jpg
Screenshot 2023-10-18 at 5.05.50 PM.png

User Flow

Made by Figma ✨

USER FLOW.png

Wireframes

Screenshot 2023-09-12 at 10.55.21 AM.png

The Final Screen

iPhone14.png
iPhone14-2.png
iPhone14-3.png
iPhone14-1.png
iPhone14-4.png

Try out!👩‍💻

The Style Guide

Color

Yellow represents sunshine, happiness, and warmth, creating a feeling of excitement, joy, and positive movement.

Blue promotes open spaces, intuition, imagination, inspiration, and sensitivity, which perfectly suits the travel app to convey a feeling of freedom.

Typography

Typography.png

Link to my full Figma work file here.

For more work inquiries, or to grab a coffee do email me at c22kang@uwaterloo.ca
Thank you for reading! 🧠
 
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